PRESS RELEASE

For Immediate Release

Date: August 3, 2004

Contact:

Mario Cicchinelli – Hacks Sports – 513.794.4174 – mcicchinelli@reachusa.com

Jenifer L. Kues – Cincinnati Bell – 513.397.7244 – jeni.kues@cinbell.com

FOX19 Prep Classic Adds Title Sponsor

i-wireless Signs On; Official Event Name Becomes i-wireless FOX19 Prep Classic

CINCINNATI (OH) – Hacks Sports proudly announces i-wireless as the title sponsor for the newly-named i-wireless FOX19 Prep Classic.

This inaugural high school football tripleheader is history in the making – the first-time prep football games have been broadcast live on television and i-wireless will serve as a driving force in the success of this event.

From pre-game support to the creation of an inviting and exciting atmosphere on game day – the i-wireless brand represents everything the i-wireless FOX19 Prep Classic is striving to achieve.

"i-wireless is proud to be the title sponsor for the inaugural i-wireless FOX19 Prep Classic," said Don Daniels, vice president of marketing for Cincinnati Bell. "i-wireless’ involvement in this event further exemplifies our commitment to supporting the success of our youth throughout the Greater Cincinnati region."

This new and exciting partnership is one that Hacks Sports hopes will continue for years to come, ensuring the growth and success of this event.

"Adding the i-wireless brand to the event adds the final touch to already outstanding line-up," said Scott Hacker, president of Hacks Sports. "i-wireless will play an extensive role in the event with media involvement that includes television, radio, print and Web in the days leading up to the event as well as on game day."

The i-wireless FOX19 Prep Classic will be broadcast live on local television affiliate FOX19 beginning with coverage of the Moeller-Louisville St. Xavier game at 12:00 p.m. followed by the 2:30 p.m. match-up between Elder and Highlands. The 5 p.m. game featuring Colerain and Anderson will air at 11:00 p.m. Sunday night. Game-day coverage and analysis will be provided by Cris Collinsworth, Anthony Muñoz and FOX19’s Dan Hoard.

Game-day tickets and up-to-date information regarding the event can be found at www.prepclassic.com. Pre-sale tickets are $10 and game day is $15. Two dollars of each pre-sale ticket goes toward the local participating schools. Ninety percent of the event proceeds benefit the Anthony Muñoz Foundation, Marvin Lewis Community Fund and Cris Collinsworth ProScan Foundation.

The i-wireless FOX19 Prep Classic is promoted by Hacks Sports and is the direct result of a concerted effort between Hamilton County officials, the Cincinnati Bengals, the Anthony Muñoz Foundation, Marvin Lewis Community Fund and the Cris Collinsworth ProScan Foundation.

Hacks Sports, an affiliate of ReachUSA, is considered to be one of the leading sports marketing companies in the region. Combined with niche publications, daily updated web sites, sporting events, media partnerships, promotions and more, Hacks Sports has grown into the premiere source of high school sports in the region. Other events include the i-wireless Tour / Football & Basketball Games of the Week, Hacks East/West All-Star Football Game and the Great American East/West All-Star Game at Great American Ball Park.

For more information on the i-wireless Tour logon to www.prepclassic.com or www.hacksportsmarketing.com.

 

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Hacks Sports (www.hacksportsmarketing.com) is an affiliate of  Reach Publishing Systems, Inc., publishers of Reach, Hacks,  In Touch, Housetrends, Cincinnati Bell Neighbor Book and Hometown Golf Magazines. These consumer brand magazines are selectively offered in 25 cities across the United States.  BIO: Bob Slattery, President/CEO of Reach Publishing Systems, Inc.